is developed and maintained by Recovery Brands, LLC, a subsidiary of American Addiction Centers, Inc. ("AAC"). AAC is a leading provider of both residential and outpatient addiction treatment services. For more information about's affiliation with AAC, please see below under "How Our Helpline Works." is a comprehensive resource for research based information on the nature of alcohol abuse and addiction. A better understanding of how alcohol use can impact the brain and body is key to making positive choices that promote overall health and wellness.

Though its use has been normalized in almost every culture, alcohol is a toxin, and regular use of the substance can lead to medical, mental health, and social problems. Whether the issue is binge drinking, chronic drinking, alcoholism, or somewhere in between, alcohol can trigger an onslaught of negative consequences, not just for the person living with the alcohol use disorder but for their families as well.

The good news is that resources are available that have been proven effective in helping people to stop drinking and start a new life in recovery. At, the goal is to connect families in crisis with the knowledge, inspiration, and services that will facilitate the process of growth and healing.


Education is necessary to fully understand the scope of health issues, both physical and mental, that are caused by excessive alcohol consumption. Learning how genetics can influence the development of alcohol use disorders, exploring the neurological and physiological impact of different drinking patterns, and identifying symptoms of different varieties of alcohol use disorders can all help individuals in crisis to better understand the nature of addiction.


With knowledge comes empowerment – empowerment to accurately identify symptoms of an alcohol use disorder in oneself or a loved one, empowerment to accept that treatment is necessary, and empowerment to boldly make positive choices that will start the process of recovery. Treatment and recovery is not the path of least resistance. It is characterized by hard work, persistence, and bravery. At, the goal is to help people tap into their inner reserves and find the strength necessary to stay dedicated to the healing process.


Sustained healthy change is the primary focus in recovery, and offers the tools and resources to turn hope for sobriety into reality. Through comprehensive treatment plans, a range of holistic therapies and treatments, traditional therapy and medical care, and long-term integrated treatment and a community of support, positive change is possible – and is there to help you every step of the way.

How Our Helpline Works

For those seeking addiction treatment for themselves or a loved one, the helpline is a private and convenient solution. We are standing by 24/7 to discuss your treatment options. Our advisors work solely for AAC and will discuss with you whether an AAC facility may be an option for you. To view a list of residential treatment centers operated by AAC, visit

If AAC cannot provide a treatment option that meets your needs, we may suggest that you search for a non-AAC treatment facility. Our helpline is offered at no cost to you and with no obligation to enter into treatment. Neither nor AAC receives any commission or other fee that is dependent upon which treatment provider a visitor may ultimately choose. You can connect with hundreds of other facilities by visiting Content and Contributors

The content provided on features valuable information to help you and your loved ones determine your needs when it comes to seeking treatment for alcohol abuse. We strive to provide accurate and up-to-date information available in the field of addiction medicine and behavioral health, and have enlisted an acclaimed team of authors, treatment professionals, and editorial experts to write, review, and update content to check that it meets our high editorial standards. Some of our reviewers include:

For permission to reproduce content, please contact us.


We commit to high ethical standards, in the interest of being as helpful as possible to those seeking treatment. We aim to make our site as transparent as possible by marking ads to distinguish them from editorial content, disclosing our sponsors, as well as AAC’s relationship with our website and our helpline. We take steps to ensure our advertisers are licensed, similar to the criteria used by the federally run Substance Abuse and Mental Health Services Administration (SAMHSA) provider directory at

Our content is impartial and unbiased. We do not endorse or subscribe to any particular recovery method, and we believe that the personal decision to seek treatment is one that should be done autonomously and with the support of all possible information.

We hold ourselves to the highest level of financial integrity, and we do not sell or broker admissions, or engage in unethical “consultant contracts.” If you encounter any marketing practices based on calls made to centers or helplines listed on this site that you feel are deceptive, unethical, or misleading, contact us and we will do our best to correct the situation and help you find a trustworthy provider.

Identifying an Appropriate Treatment Provider

The process of finding a treatment provider can feel overwhelming. Resources, like facility websites or and the following guide, can help you determine which options are best for you or your loved one.

Contact Us

Recovery Brands, LLC

517 4th Ave. Suite 401, San Diego, CA, 92101

1 (877) 849-6581

Contact us via email | Treatment Providers: How to Get Involved